PupGrade
Previous Next Introducing Branding and E-commerce at PupGrade, Inc With competitive pressure building, Upgrade, a top brand of animal food in the UK, turned to True pixel for a complete overhaul that included brand strategy, name generation, brand identity, package and collateral material design, and a web and e-commerce platform development. Background For […]
Maytag
Building up a Brand and a Winning Digital Marketing Strategy for Whirlpool, Maytag Faced with years of consecutive share loss from its Maytag, Whirlpool was keen to shift gears and penetrate the appliance category. Although growing explosively, the segment was populated with established competitors, each with a unique point of differentiation. Background To […]
Nestle
Introducing augmented reality(AR) technology to Nestle Canada, Inc When Nestle, a 155-year old frozen food and drink company, decided to explore AR, they entrusted True Pixel with the challenge of inspiring consumers to utilize retail activation technologies. Background To ignite a change in purchase habit, we considered everything from Nestle’s heritage and existing […]
