ABOUT US
Learn about our humble beginnings
True Pixel was founded by brothers Sheraz and Aqib, who grew up in the tough neighborhood of Jamestown, Ontario. After losing their mother to cancer and surviving a turbulent upbringing, they turned their pain into purpose.
Today, True Pixel is a creative and digital IT group working with global brands, startups, and social ventures. From winning the Adobe World Design Competition to building campaigns for PK Suburban NHL, their work blends bold design with real-world impact.
WHY WE DO WHAT WE DO
TRUE PIXEL was built on a desire to make great things possible.
What began as a side hustle quickly became something more: a way to create meaningful opportunities for themselves and others. Driven by the belief that design can unlock potential, they set out to build an agency that helps people and brands turn bold ideas into lasting impact. Every project since has been rooted in that same desire—to make great things possible through creativity, strategy, and purpose.
WHAT WE STAND
FOR
At True Pixel, we’ve carefully crafted our values to unite us as a team, bring our clients’ ideas to life, and define our company culture. Our values are the bedrock of our success.
Impact Humanity
True Pixel empowers bold ideas that uplift communities, drive innovation, and create lasting impact through purposeful design.
Act with Integrity
True Pixel leads with integrity, delivering honest work, transparent partnerships, and design that stays true to its purpose.
Be Transparent
True Pixel operates with full transparency—clear communication, honest pricing, and no surprises, ever. Even if it requires a full refund.
Embrace Change
True Pixel is a knowledge-driven team of creators that enjoy being pushed while adopting innovative methods to solve big challenges.
BRANDS WE WORK FOR
THE founder
STORY
Aqib Khan
Co-founder TruePixel / HolyRope
Aqib’s journey from the streets of Jamestown, Ontario to the halls of Harvard University is more than a story of resilience, it’s a blueprint for purpose-driven innovation. Aqib learned early that real change starts with empathy. His experiences shaped a deep commitment to building solutions that bring people together.
As apart of his legacy and contribution to good in this world he Co-founded an app that helps removes boundaries between micro and macro communities around the world, bridging billions.